Here's my pitch for the first five episodes:
EP 1. Boring, basic stuff like any other ND podcast for the first half. Make up at least one outlandish rumor (like Brian Kelly is the coach-in-waiting for the New England Patriots). Close the show by cold calling Loy and putting him on the air.
EP 2. Dramatic reading of brick's PIIHB thread.
EP 3. All politics.
EP 4. The Muck Fichigan episode. 100% discussion of how and why Michigan sucks. Have a faux call in from a faux Michigan fan and make him sound like an idiot.
EP 5. Body by Koon vlog.