Notre Dame Football New Media Rights Deal

[NDWarrior]

Notre Dame Football's current NBC Sports deal expires after the 2024 season - See here: Notre Dame Is Reportedly Seeking Massive Increase In Football Rights Fees

 

[NDWarrior]

Mods, let me know if there's already a thread established for this discussion, but interesting story on the impending expiration of the current media rights deal after '24 season. There's speculation out there that with ND Football looking to triple its fee from the next media rights deal, it will force them to finally join a conference in order to reach that level of payout. Notre Dame Is Reportedly Seeking Massive Increase In Football Rights Fees What do you all think?

 

[IHateMarkMay]

Can't wait for Jack to have a relative that works at NBC...

 

[Reaper97]

Can't wait for Jack to have a relative that works at NBC...

The New AD was the head exec at NBC for sports.

 

[Ndaccountant]

Can't wait for Jack to have a relative that works at NBC...

His daughter Kate is Vice President for NBCUniversal Peacock "Creative Partnerships". So.....yea.

 

[BleedBlueGold]

Correct me if I'm wrong, but didn't Sampson say something along the lines of tripling their current revenue with this new deal and it still not being what the big boy conference schools make, but that's the price to stay independent...?

Again, I could be misquoting. Did he say double? I legit can't remember.

 

[notredomer23]

Correct me if I'm wrong, but didn't Sampson say something along the lines of tripling their current revenue with this new deal and it still not being what the big boy conference schools make, but that's the price to stay independent...?

Again, I could be misquoting. Did he say double? I legit can't remember.

I may be misremembering, but I thought he said tripling it plus the ACC money they receive gets them to about the same as the other major conference deals

 

[Huntr]

Correct me if I'm wrong, but didn't Sampson say something along the lines of tripling their current revenue with this new deal and it still not being what the big boy conference schools make, but that's the price to stay independent...?

Again, I could be misquoting. Did he say double? I legit can't remember.

Seeking to triple, $75 mill/year. Prob would settle for less, tho, and still be ahead of everyone but the B1G and SEC.

 

[ulukinatme]

Will they realistically get triple? Will it push them towards one of the conferences for the money?

 

[MacIrish75]

Will they realistically get triple? Will it push them towards one of the conferences for the money?

Don’t worry, all the UA money we’re getting will make up the difference…

 

[Ndaccountant]

Will they realistically get triple? Will it push them towards one of the conferences for the money?

It's an interesting situation quite honestly. IIRC, the Big 10 deal with NBC is specifically for night games. While that does overlap with Big 10 teams like USC, I am sure ND will want prime time games outside of Big 10 teams. That leads me to believe a breakup could exist with NBC or it will be a multiplatform deal. I wouldn't rule out Amazon or another streamer either.

 

[NDWarrior]

Won't we have an inside guy with Peter Bevacqua heading the charge by then as new AD and who currently is chairman of NBC Sports? Does that make it likely he gets a good deal to extend the NBC contract but in a more lucrative way? Or, does he take that knowledge and any known gaps and/or better opportunities elsewhere to take a different direction (e.g., like going multiplatform or with a streaming brand/entity like Amazon as Ndaccountant mentioned above here)?

 

[ACamp1900]

Wait if they do triple it’ll still be less than the average team intake from the big or sec?? Did I read that correctly??

 

[Blazers46]

Triple the TV deal, more money from UA… but still giving recruits jelly of the month club coupons…

 

[ACamp1900]

Triple the TV deal, more money from UA… but still giving recruits jelly of the month club coupons…

Come on now,… that’s the gift that keeps giving all year long

 

[Huntr]

Sampson has a piece out today on the new deal.

Interesting nugget:

If the investment in Big Ten football didn’t tip NBC’s hand about going big into college football, Notre Dame’s hiring of NBC Sports chairman and alumnus Pete Bevacqua to replace the retiring Swarbrick would have. Sources on both sides have struggled to envision a scenario in which a deal doesn’t get done after Notre Dame entered an early negotiating window with NBC when the Big Ten deal triggered a clause in the contract. (It hit pause on talks until Bevacqua begins his new job later this month in advance of Swarbrick’s departure next spring.)

He spoke with a couple of media consultants who think they will get $60 mill/year

 

[NDohio]

Sampson has a piece out today on the new deal.

Interesting nugget:




He spoke with a couple of media consultants who think they will get $60 mill/year

I thought the part about what games Jack wanted on Peacock to also be interesting. Jack was promoting some of ND's biggest games to be the Peacock games instead of games like Toledo or Central Michigan. The Peacock games piss me off every year and I know my hand is going to be forced eventually to subscribe to it, but it will be reluctantly.

 

[NDdomer2]

So the deal wont be swarbricks?

How do we spin this to be bad with Bevacqua?

 

[IrishLax]

Sampson has a piece out today on the new deal.

Interesting nugget:




He spoke with a couple of media consultants who think they will get $60 mill/year

What are Big Ten schools getting?

 

[Huntr]

What are Big Ten schools getting?

Like $50-60m each this year, $70-75m in 2024 and it takes off in '25, $80-100m annually after that.

This year's figure is low because CBS is only airing 7 B1G games year and the rest of their slate will still be SEC games. USC and UCLA get to the conference in '24, so it goes up, but then it really goes up in '25. There are also some details about the contract that came out this spring that may lower the payouts by like $5m/school, but that is not settled.

 

[Huntr]

I know my hand is going to be forced eventually to subscribe to it, but it will be reluctantly.

Fuck that.

 

[notredomer23]

What are Big Ten schools getting?

$80MM per year. Edit: I see Huntr answered better than I.

ND getting $60MM from NBC and $10MM from the ABC deal as the price of independence sounds good to me.

 

[BleedBlueGold]

ND's viewership ratings are still the highest in CFB on a week to week basis, barring some sort of epic matchup between other schools (although ND's scheduling is usually good enough that viewership still competes, see Rivalry Week for example). I think ND is settling if they take $20M less than others, but that's just me. "The price of independence" is a cop out. I'd really love to see ND throw their weight around in more aspects of CFB - tv and apparel deals, NIL arms race, facilities arms race. I know they never will, because "we are ND...." bla bla bla. I'm just saying my personal opinion is that I'd love to see them change it up. Haters love to talk shit about ND's independence and NBC deals etc. I just think this negotiation should really give them something to hate.

 

[Huntr]

ND getting $60MM from NBC and $10MM from the ABC deal as the price of independence sounds good to me.

Agree 100%. In fact, this was also in Sampson's article:

In the past, Swarbrick has said Notre Dame would make more money off media rights as a full member of the ACC, which paid Notre Dame $17 million last year as a partial member.

I can't see any reason why they would join a conference at this time if they got $60m from NBC and continued to get that kind of scratch from the ACC.

 

[Pops Freshenmeyer]

I thought the part about what games Jack wanted on Peacock to also be interesting. Jack was promoting some of ND's biggest games to be the Peacock games instead of games like Toledo or Central Michigan. The Peacock games piss me off every year and I know my hand is going to be forced eventually to subscribe to it, but it will be reluctantly.

I think they want the viewership data to know if ND has a future in streaming its own content. You don't get near the same level of information from Nielsen.

 

[SouthSideChiDomer]

Plus with the ACC going to uneven payouts for basketball units, if we can get back to being a reliable tournament team with a win or two in the tournament, that could be another low single digit million.

We also get to keep all playoff payouts, so if we can get there consistently with the expanded playoff, that is another increase relative to the SEC and Big Ten. If we get to the point of relatively reliably hosting a game, then that's even more.

 

[GATTACA!]

Ik we never would, but I wonder how much they could sell their rights for if they went exclusively streaming? ND football has to be worth more viewers to someone like Apple TV than a mid budget $100 million dollar movie.

 

[BleedBlueGold]

Ik we never would, but I wonder how much they could sell their rights for if they went exclusively streaming? ND football has to be worth more viewers to someone like Apple TV than a mid budget $100 million dollar movie.

Agree that it would never happen but also agree with the premise. The ND brand is extremely valuable. It's not just airing football games. Someone like Apple TV could air all sports, ND's very own "Hard Knocks," etc. Don't get me wrong, I'd be pissed off about having to buy another sub service just to watch games, but end of the day, I'd still do it. Not many sport brands have stand alone value. ND does.

 

[GATTACA!]

Agree that it would never happen but also agree with the premise. The ND brand is extremely valuable. It's not just airing football games. Someone like Apple TV could air all sports, ND's very own "Hard Knocks," etc. Don't get me wrong, I'd be pissed off about having to buy another sub service just to watch games, but end of the day, I'd still do it. Not many sport brands have stand alone value. ND does.

I think the biggest issue is that no one has Peacock. If they put 1 game per season on Amazon or Apple TV I think people would be less upset.

 

[dublinirish]

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