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This kind of hits the nail on the head what I was trying to say. When you cease to be the lovable losers and start winning you become the Yankees. Not right away of course, but there's going to be far less good will towards Chicago next year and less people rooting for them to win. People hate the champ, except for those that were fans all along. 'Bama is a great example. No one gave two shits about the Crimson Tide before Saban showed up, at least not since Bear Bryant roamed the sidelines. Now just about everyone without Tuscaloosa ties can't' stand 'em.
Between the media, message boards, friends, work, etc it was painfully obvious how it was "Cleveland against the world" because everyone and their brother suddenly became a Cubs fan out of sympathy. I'm not talking the true fans out there centered around Chicago, I'm talking my die hard Red Sox Army Captain buddy that flipped to the Cubs once Boston was out of it (Normally a staunch AL guy and a supporter of Francona). I also know a Cardinals fan that went all Cubs, rivalry be damned. Hell, even in Cincinnati, which is still considered part of Ohio even though by nature it's more Kentucky than anything, it was rather split on support for the Cubs and Indians. Now some may say "That's just your personal experience" or some other silly statement, but I think this chart says it all:
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So yeah, Cubs fans should enjoy the win, by all means. I just wouldn't expect the same good will next season if the Cubs find their way back to the playoffs, a lot of those sympathy votes will switch to see the champ dethroned...and if the Cubs return to their middling ways, there's going to be far greater expectations from the fans now and less patience when things do start to turn sour. It's going to be a radical change as we know it for Cubs baseball.
He's got a point. Look how unpopular the Red Sox have become in the last decade since reversing their curse...