Because BGI isn’t BGI anymore. That portion isn’t owned by Stu Coman anymore. It’s owned by Shannon Terry. He is the one who started the other sites, sold them, then started new sites.
He only cares about the profit, not the quality.
He buys up struggling sites & puts them on On3. He hit the jackpot with Coman because Stu was looking to get out of the online stuff & owned 7-8 sites, especially two huge ones with ND & Michigan. So Shannon bought them all from Stu.
The model is to get young dudes, fans of the team, or lazy dudes who don’t care, all three of which will take next to nothing, to work on the site. They make in the 40’s at first, then work their way up to the 50s after a few contracts. The younger guys have to sign a non-compete for the first couple years because the good/smart ones realize it’s trash & what to bounce.
Then the horrible ones like Singer get put in charge & sign extensions because they aren’t going anywhere & 50k a year for doing nothing is the peak of the mountain for him.
And Shannon Terry doesn’t give two shits about it. There have been hundreds of complaints about Singer to On3. They don’t care. Cheap labor.
And Singer runs off all the good help & since he won’t leave, is the boss by default. And the others hate him.