That's actually not true. They were coming to see an up and coming ND program against a faltering USC program. There was a TON of buzz around that game, almost all of it around ND (we were 8 pt favorites).
Unfortunately, what they saw was a rising USC team kick the snot out of ND (score notwithstanding, they manhandled us for much of that game...it was actually amazing we were within one yard of tying it) and have fun while doing it, and all the recruits were on hand to witness it, and took note of it.
That weekend was a disaster, but we actually did get some recruits out of it, like Kavarai Russell (sp?) and Steve Elmer. From people that were there, it was a great atmosphere, and ND put its best foot forward...until game time. And it worked out OK for the Michigan game this past year, so it has its advantages as well. Gotta win though!