You’re looking for a guy who’s a leader, a salesman, a manager, a developer, a strategist, a recruiter, a motivator, a psychologist, a politician, and a CEO, all rolled into one, operating in an industry that’s changed more in the last two years than in the previous twenty, and will likely continue to change utnil the rev sharing is figured out.
That might sound a bit over the top, but it’s really not far off. The problem is, a lot of those qualities are almost impossible to identify in an interview. The nuances matter, and they’re easy to miss. Take Kelly, for example. He’s a salesman and a politician with CEO qualities - so you’d think that means he’s a strong recruiter and an effective leader. He pulled Notre Dame out of a bad stretch, got better players, handled media well, etc.
LSU probably thought they were getting that same proven leader to steady the program after it went off the rails with Coach O. Instead, they got a coach who prefers to delegate recruiting and appear to lead, rather than truly connect with and motivate the players. Coach O was a mess by the end, but you can bet his players would’ve run through a wall for him. So which one is the better leader?
How many ADs can sit down with a coach and figure out if he knows ball or not? There are levels this and there's not a chance in hell ADs can figure that out during an interview. They are all just relying on perception.