Jason Pham
Administrator
- Messages
- 2,608
- Reaction score
- 320
Tim Tessalone, the Sports Information Director at Southern Cal, insists, in this year's USC Football Media Guide, that USC should not be referred to by members of the media as "Southern Cal."
'It's Not 'Southern Cal''
Note to the media: In editorial references to athletic teams of the University of Southern California, the following are preferred: USC, Southern California, So. California, Troy and Trojans for men's or women's teams, and Women of Troy for women's teams. PLEASE do not use Southern Cal (it's like calling San Francisco "Frisco" or North Carolina "North Car.") The usage of "Southern Cal" on licensed apparel and merchandise is limited in scope and necessary to protect federal trademark rights.
Last edited: