Proposal: Notre Dame Football Showcase on NBC

hutchGR

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Totally copilot generated, but would be a good gift to the players in my opinion.


Date: January 2, 2026 - Friday night 7:00p

🎯 Purpose

To create a nationally televised Notre Dame Football Showcase on NBC that highlights the program’s athletes, culture, and NIL opportunities through skills competitions, 7v7 scrimmages, and interviews. This event will serve as a postseason engagement platform following the College Football Playoff, keeping Notre Dame in the national spotlight and generating significant revenue.


📺 Event Concept
  • Skills Display: Combine-style drills (40-yard dash, vertical jump, QB accuracy, WR route challenges).
  • 7v7 Scrimmages: Fast-paced, highlight-driven games showcasing offensive skill players.
  • Interviews & NIL Features: Segments with athletes discussing NIL partnerships, leadership, and academic life.
  • Alumni & Coach Features: Appearances by Notre Dame legends and mic’d-up coaching moments.
  • Fan Integration: Social media voting for skills challenges, live fan Q&A, branded giveaways.

đź’° Revenue Model

Projected gross revenue: $20 million
  • NBC Broadcast Rights: $5M–$10M
  • Sponsorships & NIL Integration: $3M–$5M
  • Advertising Sales: $8M–$12M
  • Ticket Sales (optional stadium event), use Joyce and Indoor Training Facilities: $1M–$3M

⚖️ Compliance & NIL Alignment
  • Structured as an exhibition showcase, not an NCAA-sanctioned game.
  • Athletes compensated via NIL sponsorships and media exposure.
  • Aligns with NCAA guidelines by focusing on skills, interviews, and branding, not competition records.
  • Early enrollees are included.

📊 Strategic Benefits
  • Recruiting: Positions Notre Dame as innovative and media-forward.
  • Athlete Development: Builds media skills and NIL brand value.
  • Fan Engagement: Keeps Irish football in the spotlight during the offseason.
  • Revenue: Creates a new annual revenue stream tied to NBC partnership.
  • Program Prestige: Reinforces Notre Dame’s independence and national visibility.
Next Steps
  1. Internal Approval: Secure buy-in from Notre Dame Athletics leadership.
  2. NBC Partnership: Formalize broadcast agreement and sponsorship packages.
  3. Athlete Participation: Coordinate NIL contracts and showcase rosters.
  4. Event Logistics: Select venue (Notre Dame Stadium or indoor facility), finalize production plan.
 
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